When Tom Cruise, Beyoncé, and Kim Kardashian vacation in Mexico, you won’t typically find these A-listers in Cancun or Cabo. Instead, Hollywood royalty is flocking to the country’s newest beach destination, the Riviera Nayarit, to soak up rays in relative seclusion.
Up until roughly a decade ago, this 200-mile stretch of Pacific coastline north of Puerto Vallarta was rarely frequented by tourists. But as luxury hotels moved in beside sleepy fishing villages and hippie enclaves were transformed into trendy surf destinations, the area began to evolve. These days the Riviera Nayarit boasts some of the most exclusive hotels in Mexico, as well as cultural richness and a host of stunning natural attractions that you just won’t find anywhere else in the country.
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